SPOTTED at imagiNed.com
Take picture of pretty girl,
overlay with clever text,
arouse curiosity,
entice visitors…
that’s pretty much my game plan.
Formulaic? Indeed.
Effective? Indeed.
Let me deconstruct:
Take picture of pretty girl
I took this picture, not in the sense of being the photographer, but in the sense of taking the picture off the internet (with appropriate licensing). The photo credit goes to Houcine Ncib. It is an eye-arresting image, a must for mesmerizing marketing.
overlay with clever text
How is “Spotted at imagiNed.com” clever? Multiple meanings is how: imagiNed.com might be some chic, sleek celebrity site and this glamor girl was spotted (noticed) there. Let’s check it out. Maybe “spotted” refers to the fascinating freckle pattern. Are all those freckles real, or are they a Photoshop enhancement added at imagiNed.com, i.e. “spotted” at imagiNed.com?
arouse curiosity
Fascinating freckle pattern, real or fake? Let’s look closely. Looking closely increases engagement.
entice visitors
After looking closely, stay around to look around.
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